//Seed

Get code-ready

product design for

50

% less cash

upfront.

1 Deferred revenue is invested via MFN SAFE.

Product

Design

Financing

Product

Design

Financing

Logic

LTV

We design features that increase retention to raise your customer lifetime value (LTV1) to 3x CAC2
1 LTV = Annual revenue per customer * time retained
slash graphic
We design networks that increase distribution to lower your customer acquisition cost (CAC2) to 0.33 LTV1
2 CAC = All annual expenses / total number of customers

CAC

Work

“Design-driven companies outperform S&P by 228% over 10 years.” DMI
“The potential for design-driven growth is enormous.” McKinsey
Tomorrow app iconEthos app icon
Tomorrow
Ethos
To help people prepare for risk in minutes instead of months, the Tomorrow app makes ready-to-sign legal docs in all 50 states. Series-A funded.
Acquired by Ethos 1/2022
Highnote app iconHighnote app icon
Highnote
To help hospitals reduce the turnover of new medical professionals, Highnote gives specialists at every level a way to help each other remotely. Seed stage.
Launched 5/2022
Clutch app iconClutch app icon
Clutch
To put your paycheck on autopilot so you can spend money worry-free, Clutch will help the 73% of Americans who don't follow a budget. Pre-seed stage.
Started Q4, 2022
CoinFX app iconCoinFX app icon
CoinFX
To transfer money 24/7/365, 100x faster than wires transfers, and 50% cheaper than card networks, CoinFX is building the world’s first international stablecoin settlement network.
Started Q1, 2023
The next app we design could be yoursThe next app we design could be yours
You
To give you everything you need to ship a v1.0 app, we offer up to 50% financing, ask for 2% down and the 48% balance over 5 months.
Start Q3/2023 or Q4/2023
Apply for product design financing and defer 50% using a SAFE that converts in your company’s next preferred equity round.
1 If you finance 5 months of principal product design at 50% ($144,000) and you raise new money at a $7.5M valuation, for example, our ownership would be 1.9%.